{"product_id":"digital-supermarketwala-secrets-to-winning-consumer-india-through-aisles-apps-damodar-mall-harsh-mall-penguin-random-house","title":"Digital Supermarketwala: Secrets To Winning Consumer India Through Aisles \u0026 Apps by Damodar Mall \u0026 Harsh Mall [Paperback]","description":"\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eWhy does the neighbourhood kirana still thrive in the age of quick commerce?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eWhat can JioMart, DMart Ready, Meesho and Amazon teach us about the Indian consumer?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow will the battles and friendships between online and offline shape the coming years?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eAnd how will AI transform the way India shops?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eMore than a decade after the bestselling \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eSupermarketwala\u003c\/span\u003e\u003cspan\u003e, retail veteran Damodar Mall returns with Harsh Mall to decode the next chapter of India's consumer revolution and explore how digital commerce, neighbourhood stores, supermarkets, social media and AI are converging to reshape consumer behaviour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThrough fascinating stories, memorable frameworks and insightful case studies, they show what really influences buying decisions in one of the world's most dynamic consumer markets. Along the way, they revisit beloved ideas from the original \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eSupermarketwala\u003c\/span\u003e\u003cspan\u003e while introducing fresh concepts for a digital-first India.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInsightful, entertaining and deeply practical, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eDigital Supermarketwala\u003c\/span\u003e\u003cspan\u003e is essential reading for entrepreneurs, marketers, retailers, founders and anyone who wants to understand not just where India shops―but why.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":67781526192378,"sku":"8F3DVG4ZCY2B","price":216.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/0473\/5226\/files\/digital-supermarketwala-secrets-to-winning-consumer-india-through-aisles-apps-damodar-mall-harsh-mall-penguin-random-house.jpg?v=1792516147","url":"https:\/\/versoz.co.in\/products\/digital-supermarketwala-secrets-to-winning-consumer-india-through-aisles-apps-damodar-mall-harsh-mall-penguin-random-house","provider":"VERSOZ","version":"1.0","type":"link"}