{"product_id":"the-power-of-pull-what-you-need-to-know-about-customer-demand-and-why-most-businesses-get-it-wrong-rob-snyder-john-murray-publishers","title":"The Power Of Pull: What You Need To Know About Customer Demand (And Why Most Businesses Get It Wrong by Rob Snyder [Paperback]","description":"\u003cp\u003e\u003cem\u003eThe Power of Pull\u003c\/em\u003e by Rob Snyder presents a customer-demand-first approach to business growth. Instead of relying on conventional startup playbooks, heavy promotion or aggressive selling, Snyder argues that businesses should identify what customers \u003cstrong\u003eurgently want to accomplish\u003c\/strong\u003e and build solutions that naturally attract demand. Using the practical \u003cstrong\u003ePULL framework\u003c\/strong\u003e and examples from successful companies, the book shows entrepreneurs how to find genuine market demand, gain traction and scale faster with less guesswork.\u003c\/p\u003e\n\u003c!----\u003e","brand":"John Murray Publishers","offers":[{"title":"Default Title","offer_id":49697595490554,"sku":"59QPGCRO42HB","price":425.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/0473\/5226\/files\/9781399840651_1_1.jpg?v=1788353605","url":"https:\/\/versoz.co.in\/products\/the-power-of-pull-what-you-need-to-know-about-customer-demand-and-why-most-businesses-get-it-wrong-rob-snyder-john-murray-publishers","provider":"VERSOZ","version":"1.0","type":"link"}