{"product_id":"wo6vsnq9zcu8","title":"Revenge of the Tipping Point by Malcolm Gladwell [Hardcover]","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eTwenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand new volume that reframes the lessons of\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eThe Tipping Point\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003ein a startling and revealing light\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy in the late 1980s and early '90s did Los Angeles become the bank robbery capital of the world? What is the Magic Third and what does it have to do with racial equity? What do big cats and clusters of teen suicides have in common? These are just some of the questions Malcolm Gladwell addresses in this new work, which revisits the phenomenon of epidemics and examines how we have learned to tinker with and shape the spread of ideas, and viruses, and sometimes with great success, sometimes with disastrous consequences.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eGladwell shows that whether in neighbourhoods, schools, zoos, or conferences today's epidemics are no longer singular occurrences, but turbocharged versions of their earlier counterparts and we are more tempted than ever to try and manipulate tipping points for their own ends. Yet these efforts often come at a cost, creating difficult tradeoffs and unexpected dilemmas. Above all, we must recognize our responsibility - as individuals and as a society - to take tipping points seriously if we want to change the world for the better . With this thought-provoking new book , his most personal yet, Gladwell gives us the insights we need to meet these challenges in innovative ways.\u003c\/span\u003e\u003c\/p\u003e","brand":"Little, Brown Book Group","offers":[{"title":"Default Title","offer_id":48328010629370,"sku":"WO6VSNQ9ZCU8","price":573.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/0473\/5226\/files\/WO6VSNQ9ZCU8-1.jpg?v=1729792041","url":"https:\/\/versoz.co.in\/products\/wo6vsnq9zcu8","provider":"VERSOZ","version":"1.0","type":"link"}